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WCW social media promotion. Please provide feedback by 28th May
Size: 351 Kb Uploaded By: Jenny Ellis on Thursday 23rd May 2013 at 11:51

Jenny Ellis  United Kingdom United Kingdom
11:53:09 GMT, Thursday 23rd May 2013
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Dear CPC Members,
The new WCW poster was posted on to ICS Facebook last night and by this morning it had already received 9 likes and 6 shares! To put this into context, we normally only receive 1 or 2 shares, if any at all with an article, so this is the most shared post EVER on ICS Facebook!

In order to keep the momentum up and increase expose of WCW we would like to do a series of WCW related posts. We will ask our Graphic Designer to create an image with a continence fact on it, which people can then share onto their page thus promoting ICS & WCW. A mock-up of what we are thinking is attached.

What we need from the CPC are some key continence facts that we can use in these images e.g.

• 1 in 4 women over 18 leak urine involuntarily
• Urinary incontinence affects 200 million people worldwide
• You may also find that avoiding or reducing caffeine, citrus juices, and carbonated beverages helps stop leakage.
• About 20% to 25% of Americans with incontinence are men
• Kegel exercises work for men too! When practiced regularly, they help bladder control.

All suggestions are welcome! Please provide your suggestions by Tuesday 28th May.

Thank you

Jenny

Tamara Dickinson  Nurse (Specialist/Advisor/Practitioner/Academic), United States United States
13:19:41 GMT, Friday 24th May 2013
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Looks GREAT! Thanks!!!!

Jenny Ellis  United Kingdom United Kingdom
13:34:34 GMT, Friday 24th May 2013
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Hi Tamara,

Thank you, this is just a quick mock up of what the images will look like, I will provide copies of the final designs to the Committee to review. Do you have any facts that we would be able to use for the designs?

Kind Regards

Jenny

Tamara Dickinson  Nurse (Specialist/Advisor/Practitioner/Academic), United States United States
13:37:18 GMT, Friday 24th May 2013
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I think the information you have is great. What do the others think?

Frankie Bates  Nurse (Specialist/Advisor/Practitioner/Academic), Canada Canada
18:43:09 GMT, Friday 24th May 2013
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No,I agree with Tamara. Nice job Jenny. Says it all. Maybe just an addition of ..you are not alone, see a medical proffessional. It can be always managed or very often treated.

Diane Newman  Nurse (Specialist/Advisor/Practitioner/Academic), United States United States
23:22:17 GMT, Friday 24th May 2013
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Jenny - it looks great and I agree with Frankie's additionss

Nicole Huige  Industry, Sweden Sweden
10:23:44 GMT, Saturday 25th May 2013
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H, great idea and work Jenny!
I thik it is a great idea to develop some poters with different messages. I agree with Franky and Dianne , to add a sentence that something can be done about it and one should seek information and help, as it can always be managed and often treated.

input to facts and figures:
1. 400 milion poeple with UI worldwide, reference
article: Worldwide prevalence estimates of lower urinary
tract symptoms, overactive bladder, urinary
incontinence and bladder outlet obstruction, I Milsom ,P Abrams
2.I suggest to not go into specific treatment options like 'kegel exercise' or certain country data, but keep the facts and figures very focused to the most basic world data available, as it is intended for the general public and it relates well to World CW. We want easy to understand messages.
* Incontinence in Men 8%
* diet
* exercise
* riskfactors like obesita

I guess that we make sure that the communication statements we make are based/verified on data in the ICI 2013 publication?

Jane Meijlink  Patient Advocate, Netherlands Netherlands
11:03:06 GMT, Saturday 25th May 2013
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I agree with Nicole, particularly point 2. It should be looking at worldwide data rather than mentioning specific countries. The ICS materials will most likely be of special interest to developing countries since the developed countries already have their own materials and activities.

(Mary) Lynne Van Poelgeest-Pomfret  Patient Advocate, Netherlands Netherlands
11:27:02 GMT, Saturday 25th May 2013
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I too agree with Nicole. Amend the figures accordingly to 400 million.
Men too!!!! More emphasis right now on Men's Health. No country figures. Not relevant here. Global figures important. Also what Frankie says about not being alone out there. Yes, highlight diet, exercise (but no specifics) and of course obesitas risk factors.
Just returned Dublin and Irish Presidency also major conference on nutrition and huge health impact - also for chronic conditions like incontinence. Very illuminating and scary!!

Diane Newman  Nurse (Specialist/Advisor/Practitioner/Academic), United States United States
12:30:55 GMT, Sunday 26th May 2013
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I am concerned about putting the prevalence of UI worldwide as 400 million. Does soemone have a reference for this number?

(Mary) Lynne Van Poelgeest-Pomfret  Patient Advocate, Netherlands Netherlands
13:00:23 GMT, Sunday 26th May 2013
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Maybe figures not necessary for poster but must convey notion of huge prevalence and impact globally. Any suggestions other than estimated figures?

Tamara Dickinson  Nurse (Specialist/Advisor/Practitioner/Academic), United States United States
16:05:36 GMT, Sunday 26th May 2013
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Agree with Lynn and Diane. If we use figures we have to reference. Also must convey the message as Lynn states.

Jenny Ellis  United Kingdom United Kingdom
10:29:30 GMT, Tuesday 28th May 2013
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Dear All,

Thank you for your feedback. Frankie I will ask Sophie to include this tagline in the design.
Nicole- Thank you for the figures and suggestions.

To confirm is the figure 400 million was from the Abrams & Milsom article? I thought this is the reference Nicole provided.

We do need some key facts and figures for the posters based on worldwide figures rather than location specific figures.

Kind Regards

Jenny

Diane Newman  Nurse (Specialist/Advisor/Practitioner/Academic), United States United States
12:01:53 GMT, Tuesday 28th May 2013
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I am not sure who is right. The article Nicole is referring to is: Irwin DE, Kopp ZS, Agatep B, Milsom I, Abrams P.Worldwide prevalence estimates of lower urinary tract symptoms, overactive bladder, urinary incontinence and bladder outlet obstruction. BJU Int. 2011 Oct;108(7):1132-8. doi: 10.1111/j.1464-410X.2010.09993.x. Epub 2011 Jan 13.

I sent it to Jenny vis email. It reports on all LUTS and talks about billions not millions.

Jenny Ellis  United Kingdom United Kingdom
12:11:27 GMT, Tuesday 28th May 2013
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Thank you Diane, I have received the article and will review.

Kind Regards

Jenny

Size: 15 Kb Uploaded By: Jenny Ellis on Friday 7th June 2013 at 16:05

Jenny Ellis  United Kingdom United Kingdom
16:09:34 GMT, Friday 7th June 2013
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Dear All,

Sophie has extracted the attached facts from the document that Diane kindly provided. Please could you review these facts and confirm the following;

which facts you would like displayed
which facts you feel should be included.

Please could you confirm this by Monday (10th June) as we need to have our graphic designer design the pictures.

Thank you

jenny

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